Snoop Dogg’s star power is massive now, as the artist is a household name.
However, Snoop recently reflected on life before that status and how the moment when he became a star happened. While speaking to Rolling Stone, Snoop talked about his first appearance on the magazine’s cover, saying:
“Jimmy Iovine was getting at me and Dr. Dre about being on the cover, right? So at the time, I’m a hip-hop artist, I’m a gangster with this. I’m like, “Man, f*** the Rolling Stone, n****, I want to be on the motherf***ing Source magazine.”
Iovine tried to convince Snoop to be on the cover, saying: “And Jimmy was like, ‘No, no, you just don’t understand. It’s Rolling Stone. It’s the biggest s*** ever. You guys are like Keith and Mick.’ I’m like, ‘Who the f*** is Keith and Mick, n****?’”
Snoop then revealed what happened after he was convinced to take on the cover. “So I end up doing this s***. The day I do it, I put my s*** in some pigtails. Like, stupid gangster s***,” said the rapper. He continued, “I said, ‘Since y’all want me on the cover, I’m going to be a real n**** on the cover.’ When that s*** come out, a week later my record sold a million more f***ing copies to a whole different demographic. To where I had to go and tell Jimmy Iovine, ‘I’m sorry. What other cover would you like for me to take?’”