Doja Cat just became the first covergirl for MAC Cosmetics’ relaunched MACzine, which returns on January 29 after closing down nearly a decade ago.
The “Paint The Town Red” rapper appears on the cover, smoking red lipstick in a striking visual that captures MAC’s edgy aesthetic. Global creative director Nicola Formichetti announced the magazine’s return in the issue’s opening letter. MAC originally published MACzine in print from 2009 until 2017. The brand described this digital revival as a “modern editorial expression of fashion, beauty, culture, and artistry designed to live across platforms.” Doja Cat created a two-minute makeup tutorial video for the launch. She appears bare-faced and unusually serious while applying products from her new lip kit collaboration with MAC.
Doja Cat’s involvement signals MAC’s continued investment in Hip-Hop culture and boundary-pushing artistry. Her uncharacteristically serious demeanour in the tutorial video contrasts with her typically playful public persona.