Dre and Ramsay’s friendship began the night before filming at a private Holmby Hills estate.
The two bonded over swimming, with Ramsay bringing Dre smart goggles to track his laps. In return, Dre gifted Ramsay’s daughter a signed copy of his 1992 debut album, The Chronic. Snoop provides the voiceover for the commercial but doesn’t appear on camera. The Long Beach rapper lent his vocal talents to narrate the promotional spot for their $99 limited-edition cocktail shaker.
This collaboration represents a significant expansion for Still G.I.N., which launched as an extension of his and Snoop’s existing spirits portfolio. The partnership with HexClad combines the rap legends’ beverage expertise with premium cookware design. Ramsay started 2025 collaborating with Pete Davidson on a HexClad Super Bowl advertisement. He’s ending the year by working with two of Hip-Hop’s most influential figures on a holiday-timed commercial that showcases his unexpected rap enthusiasm. The commercial launches just as Dre and Snoop continue promoting their collaborative album Missionary, released in November 2024. The project marked their first full-length collaboration since Snoop’s debut nearly three decades ago.
