The actors are expanding their partnership beyond romance and taking on the business world together through fitness and wellness.

Jonathan Majors and Meagan Good have decided to expand their partnership beyond marriage—they’re now business partners as well. The actors are teaming up to build a fitness brand, “Honour Culture,” which marries fitness, mental health, and community. Mrs. Majors teased the new brand with an Instagram post featuring a carousel of black and white photos of herself and the actor working out and showcasing their ripped bodies. The tag phrase for the brand is “Hᴏɴᴏʀ Yᴏᴜʀ Hᴇᴀʟɪɴɢ . Hᴏɴᴏʀ Yᴏᴜʀ Sᴛᴏʀʏ .” according to the official Instagram page. The new fitness brand will include wellness events, digital content, and fitness apparel.

The launch marks a new chapter for the couple, who tied the knot in March during a quiet backyard ceremony at their Los Angeles home. Only their mothers were present—Jonathan Majors’ mother, a pastor from Dallas, officiated the wedding while Meagan Good’s mother served as the witness. Majors proposed in Paris earlier this year after getting permission from Good’s father. The couple exchanged engraved rings in Hawaii. Their wedding came four months after announcing their engagement at the Ebony Power 100 Gala in November 2024, the same event where they first met two years earlier. Their relationship became public in May 2023, shortly after Good finalized her divorce from DeVon Franklin and while Majors was dealing with legal issues. Despite the scrutiny, Good remained by his side, attending multiple court appearances and publicly supporting him.