HEELMATIC is due November 13 through the label and Griselda Records, with 16 tracks on the way.
The October 22 announcement came with the formal release of “ZILLA,” a track produced by longtime collaborator Denny LaFlare. Gunn’s team called it his first release with Mass Appeal. The song’s video isn’t new. It premiered on Instagram on August 26, according to Gunn’s team. “ZILLA” now leads the label rollout ahead of the full album next month. Westside Gunn will be heading overseas shortly after its release, for his Heel the World Tour 2: “Still Healing” trek. Those dates, across the UK and Europe, can be found below, along with the Heelmatic tracklist and album artwork. Gunn’s last full-length releases were a trio of 2025 mixtapes: 12, Heels Have Eyes 2, and Heels Have Eyes 3.
But he didn’t want to leave before fans knew his story. He said he had held back parts of himself to please his underground audience. As he made music in 2023, he wanted to let fans hear more of who he was before he walked away. The work with LaFlare also builds on a bond Gunn described years ago. He told The FADER in 2022 that he saw LaFlare and fellow producer Conductor Williams as family. He wanted them to spend time with him and get to know him, not just send beats. For his own music, he said he could have the beats mapped out before he wrote his rhymes. Short bursts of recording, rather than constant trips to the studio, could yield more than one project in a year.
