A representative explained in a press release that “Make America Crip Again” is a response to the Trump administration neglecting various communities and is a call for the community “to look after itself”, adding that the rapper’s intention is to “unite, not divide”. The controversial visual seems to be an homage to Ice Cube’s 1991 album Death Certificate, in which the N.W.A. rapper stands over a dead body tagged “Uncle Sam”.

The president responded at the time on Twitter, writing, “Can you imagine what the outcry would be if [Snoop Dogg], failing career and all, had aimed and fired the gun at President Obama?”

He also raps about former 49ers quarterback Colin Kapernick, whom he says was “blackballed” by the National Football League following his decision to kneel during the national anthem in protest against racila injustice. Despite the image’s content and Snoop Dogg’s previous criticisms of Trump, he insists that the cover is “not a statement or political act”. “The President says he wants to make America great again”. In the comments section of Snoop Dogg’s since-deleted Instagram post of the cover of Make America Crip Again, some fans criticized the artwork that features the dead body of Donald Trump. “Crip” has always been associated with the West Coast street gang of the same name, but the rapper argues he uses it to describe a time when young African American men worked together to better their neighborhoods and communities. “Make America Crip Again” is due out on October 27.